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Advertising....the world has gone mad!!! - Printable Version

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Advertising....the world has gone mad!!! - The old Clit Eastwood! - 22-05-2025 21:48

It's crazy that all of a sudden companies have taken it upon themselves to pronounce themselves differently.
Skoda becomes sh-koda.
Hyundai becomes Hee-un- day.
Ikea becomes Ee-kee-a.
Fashion has so much to answer for.

All sounds like sh-bollocks to me....Surprised


RE: Advertising....the world has gone mad!!! - Tumble_Drier - 22-05-2025 22:44

It's not fashion me old fruit, it's how the names are pronounced in their native languages Wink


RE: Advertising....the world has gone mad!!! - The old Clit Eastwood! - Yesterday 00:04

(22-05-2025 22:44 )Tumble_Drier Wrote:  It's not fashion me old fruit, it's how the names are pronounced in their native languages Wink

It's only taken decades for anyone to realise....eek


RE: Advertising....the world has gone mad!!! - 4waydiablo - Yesterday 01:12

What about Nutella, Lidl, Porche and Volkswagen, not to mention Adidas, which I remember having an anglicised pronunciation for years.


RE: Advertising....the world has gone mad!!! - lovebabes56 - Yesterday 06:24

If we were told how they should be pronounced in the first few months of their creation (Which we probably were, and never really bothered to attempt to pronounce them correctly) we probably only have ourselves to blame.

TBH Clit, I quite agree why tell us now how they should be said when they could have told us back then.


RE: Advertising....the world has gone mad!!! - lovebabes56 - Yesterday 06:26

(Yesterday 01:12 )4waydiablo Wrote:  What about Nutella, Lidl, Porche and Volkswagen, not to mention Adidas, which I remember having an anglicised pronunciation for years.

It's the bit After Audi in their ads, that I always have trouble with....


RE: Advertising....the world has gone mad!!! - Yours Truly - Yesterday 13:50

Lidl is an odd one because they used to tell us it was LEE-dl. Now they advertise offers in "the middle of Lidl" which is encouraging the 'English' pronunciation.


RE: Advertising....the world has gone mad!!! - Doddle - Yesterday 13:57

It's a wonder James May was so sure it was Day-see-a, rather than Datcha...


RE: Advertising....the world has gone mad!!! - Tumble_Drier - Yesterday 16:18

(Yesterday 00:04 )The old Clit Eastwood! Wrote:  
(22-05-2025 22:44 )Tumble_Drier Wrote:  It's not fashion me old fruit, it's how the names are pronounced in their native languages Wink

It's only taken decades for anyone to realise....eek

You're free to pronounce them any way you want to. The companies in question have simply chosen to use their names as they are pronounced "at home".

I can say without fear of contradiction that Czechs in particular don't give a toss how we pronounce Skoda, they're just happy that their cars sell quite well hereWink